Let's just get this out of the way first, using the term hipster pejoratively has become such a horrible cliché that's it's almost comfortably retro at this stage. In almost any walk of life, we'd suggest you steer clear of it and opt for a more original putdown. Follow the lead of Carl Frampton's wife for example, 'pass remarkable ballbag' will always elicit more of a response.
Having said all that, we feel like we have a bit of a history with football hipsterdom and every now and again we like to return to one of our favourite posts from Balls.ie past. Like Moses on the mountain, a few years ago we set in stone 25 crucial guidelines for football hipsters to follow.
All we can say is that Roy Hodgson is obviously not following it closely enough. He's on truly poser level of football hipsterdom at the moment. We bet he doesn't even own a Real Oviedo shirt, let alone humblebrag about his shares in the club and how well they're doing at the moment.
Instead Hodgson is relying on the cliché of the cliché.
After seeing Marcus Rashford go from 'never heard of him' to 'Man United's new Messiah/Macheda' in the space of a couple of of weeks, Hodgson was asked about where he sees the 18 year old striker in the England pecking order ahead of Euro 2016.
We don't know for sure but we can only assume Hodgson turned his nose up at the reporter before smugly suggesting that;
I have been watching Rashford for two years, so I have known about him for a long time.
To be fair to Hodgson, Rashford has been playing for the England u16s and u18s for a couple of years so, it's probably no surprise to learn that he's been watching him for a couple of years, it's pretty much his job after all. On the subject however, the question that almost inevitably came up was 'is Rashford ready for Euro 2016?'
To which Hodgson had a perfectly reasonable response.
I hope he is allowed to develop as an 18-year-old should and people don’t try to put him under enormous pressure.
Before adding a heap of pressure onto his shoulder's with the ludicrous suggestion that he could still make England's Euro 2016 squad.
I would neither rule him in or rule him out. I just hope he can do well.
Cue backpage headlines about 'Hodgson opens Euro door for Rashford'. No pressure then.