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Lar Corbett's Pub Gets Told Off For Depicting Jesus Drinking A Pint

Lar Corbett's Pub Gets Told Off For Depicting Jesus Drinking A Pint
By Gavin Cooney Updated

Coppingers pub in Thurles, owned by hurling legend Lar Corbett, has fallen foul of the Advertising Standards Authority of Ireland over a poster displayed in the pub.

The advertising watchdog were responding to a complaint about a poster in the pub depicting Jesus Christ supping on a pint. The poster is described as follows on the ASAI website:

The advertisement also featured a caricature image that resembled Jesus surrounded by a pint glass, a can and another glass. He is holding a pint of beer in one hand and giving a thumbs up with the other. A speech bubble stated “Thank God its Good Friday. Pubs open lets celebrate

Per the ASAI, a customer had two complaints with the poster. She felt it was promoting alcohol in a way that could be harmful, and  that, as a Catholic, was highly offended by the picture of Our Lord holding a pint, saying she felt the advertisement was both "dangerous and insulting".

The ASAI upheld the complaint, warning the pub that the poster is not to be displayed again and reminding that "there is an onus on advertisers to ensure that their advertising is in conformity with the Code".

See Also: Why The Media Have An Essential Role To Play In The Growth Of Women's Sport

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