SuperValu has been confirmed as the name-sponsor for the home of Cork GAA.
"Cork’s iconic GAA stadium, Páirc Uí Chaoimh, is to be renamed SuperValu Páirc Uí Chaoimh as part of a new 10-year partnership with Ireland’s leading supermarket retailer," Cork GAA said in a statement.
"The matter of naming rights will be finalised at a special meeting of delegates to the Cork County Board on Thursday.
"The historic grounds underwent an extensive renovation before reopening in 2017. Naming rights for the stadium are part of a broader commercial strategy by Cork GAA which is supported by One Cork. This aims to put Cork GAA on a stable financial footing to help develop the game at both local and county level."
23 July 2017; An aerial view of Páirc Ui Chaoimh as the Wexford and Waterford teams walk behind the Artane band during the pre-match parade of the GAA Hurling All-Ireland Senior Championship Quarter-Final match between Wexford and Waterford at Páirc Uí Chaoimh. Photo by Diarmuid Greene/Sportsfile
SuperValu is part of the Musgrave Group which has been headquartered in Cork since it was founded 148 years ago.
"We are very excited to embark on a new journey with our partners in SuperValu, a retailer that has community and family at its core," said Cork GAA CEO Kevin O'Donovan.
"We are confident that they will bring these shared values to the future of the home of Cork GAA. The realisation of naming rights is another step in the right direction and shows the value that the Cork GAA brand retains as we continue to expand our commercial model in support of our games. As part of this process, we continue to engage with members of the O’Caoimh family and keep them informed of developments."
On Saturday evening, the stadium will host the meeting of URC champions Munster and Super Rugby winners Crusaders.
