• Home
  • /
  • GAA
  • /
  • VIDEO: The New Official GAA Ad Starring Seamus Hickey Is A Stirring Affair

VIDEO: The New Official GAA Ad Starring Seamus Hickey Is A Stirring Affair

VIDEO: The New Official GAA Ad Starring Seamus Hickey Is A Stirring Affair
By Conor Neville

Back in the 1990s, the GAA linked up with Guinness to market the hurling championship in a manner which accentuated the glamorous side of the game. It was all special effects and gladiatorial combat.

In the youtube era, they've pared it back a bit. It's all gone a bit Ken Loach. The emphasis being arty shots of folk doing mundane things in training. The whole thing is overlain with classically poignant montage music.

Their latest offering is a classic of the genre.

The ad focuses on 'commitment' and features, among others, Limerick corner back and All-Star last year, Seamus Hickey who spoke of the chaos involved in balancing the final year as an undergraduate with preparing for the championship.

Worth a watch.

https://www.youtube.com/watch?v=D14Rqxs2SiE

Advertisement
Join The Monday Club Have a tip or something brilliant you wanted to share on? We're looking for loyal Balls readers free-to-join members club where top tipsters can win prizes and Balls merchandise

Processing your request...

You are subscribed now!

Copyright © 2022. All rights reserved. Developed by Square1 and powered by PublisherPlus.com

Advertisement