https://www.youtube.com/watch?v=9pAzwT9BOh8
The UFC don't do things by halves. When they promote something, they go all out. With fights like Conor McGregor and Jose Aldo about to happen though, it's pretty easy to promote.
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We all know the story of UFC 189, and the massive amount of touring the fighters did to sell the fight. All that's happened since Aldo pulled out injured is that McGregor is an even bigger name, and there is even more anticipation about December's fight.
The trailer produced by the UFC is movie-worthy, right down to the story about how each fighter got here to the pulsing beat underneath the production.
You'll be hearing a lot more about this fight in the next three months.
