The world will tell you that there is nobody quite like Conor McGregor, and while that may be true in many senses, he has some difficulty in solidifying that perception legally. His application to trademark 'Mystic Mac' (made to the European Union Intellectual Property Office) has been challenged by Estée Lauder's make-up brand MAC.
The company are challenging on the grounds that "there exists a likelihood of confusion on the part of the public" if McGregor applied the 'Mystic Mac' brand to toiletries.
In January, the German company Mac Jeans also filed an opposition to McGregor's attempted trademark, this time claiming that confusion would be caused were McGregor to put his trademark on clothes.
Further to all of this, last September, McGregor ran into trouble in trying to launch his own brand of whiskey under his nickname, Notorious.
Prior to his fight with Floyd Mayweather, McGregor applied to the EUIPO to register “Notorious” as a trademark for alcoholic and non-alcoholic drinks across the continent. Seamus O'Hara, the founder of the Carlow Brewing Company, filed an objection, however, as he currently owns a European trademark for “Notorious” in two categories, the first covering beers and non-alcoholic drinks and the other covering spirits. The company launched a pale ale called Notorious Red IPA.