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The Best/Worst Player Announcement Videos From The January Window

The Best/Worst Player Announcement Videos From The January Window
By Eoin Lyons

This January transfer window we were treated to the most concentrated onslaught of transfer announcement videos since records began. Every club's social media guru was in their element, plotting and planning their own novel way of announcing their clubs' signings.

I'm still on the fence about the whole phenomenon, it seems to be another extension of the accelerated hype machine that is the Premier League, as the players become less footballers and more media entities. That said, this window provided us with as much talk about the announcement vids as the players themselves and with that in mind here are the best and worst efforts of the January transfer window.

The Good

Lucas Moura - Tottenham

Good because it harks back to an intricate goal celebration from Moura and Aurier from their PSG days:



Vagner Love - Besiktas

In the 'good' category mainly because it's Vagner Love.



Samuel Eto'o - Atiker Konyaspor

Atiker Konyaspor nail their colours to the mast with a Game Of Thrones themed offering for their announcement of Samuel Eto'o:

Alexis Sanchez - Manchester United


This one has polarised football fans. I think it's one of those instances where if you're a Man United fan then you'll feel all fuzzy inside whereas if you're a rival fan, you'll be reaching for the sick bucket.

Joao Mario - West Ham United

I quite enjoyed this effort from the Hammers. We await Joao Mario: Odyssey and Joao Mario Kart.

Peter Hartley - Motherwell

Motherwell finish off the 'good' section with an irreverent take on United's Sanchez announcement video.

The Bad

Lewis Grabban - Aston Villa

Lewis Grabban does not need an announcement video in any plane of existence. And it was a loan! And the video is terrible!

Diogo Figueiras - SC Braga

SC Braga of the Portugese League released a very flashy announcement video after securing the signature of Diogo Figueiras on a short-term loan from Olympiacos. This is a case of less is more, the social media guy is clearly trying too hard here, and the results are contrived.

Oscar Gobern - Yeovil Town

A Tinder themed video. Social Media privileges should be revoked for this offence.

Kenedy - Newcastle

Maybe it's because I don't get the Wrestling reference, but the generic shots with a jarring soundtrack do little to endear.

Pierre Emerick-Aubameyang - Arsenal

This is just cringe. Mhkitaryan looks decidedly uneasy as he does his bit to camera and the video effects are just overkill. Great signing, shite video.



See Also: 7 Times Colm Meaney Was The Biggest Bad-Ass On The Planet

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