Last month, Juventus were forced to close sections of their stadium for two games after Ultras shouted discriminatory chants directed at their Napoli counterparts.
In a bid to fill those seats, the Turin club allowed 12,200 schoolchildren to sit at both ends of the stadium for Sunday's game against Udinese. However, the kids had evidently learned from their elder peers as they shouted abuse at the Udinese goalkeeper Zeljko Brkic at every goal-kick, commonplace behaviour in Italian stadiums that the league is trying to stamp out.
Juventus have now been fined €5,000 for the kids' behaviour. From the Guardian:
"Juventus were fined after their (very, very young) supporters repeatedly aimed an insulting chant at a player from the opposing team," Serie A's disciplinary panel said in a statement.