The BBC found themselves in the middle of a fire of controversy after an ill-advised tweet about equal pay in tennis.
Equality in tennis pay between the sexes has been a controversial topic that has seen Novak Djokovic put his foot in it, and the Indian Wells tournament chief Raymond Moore resign after he sparked huge criticism for saying that female players 'ride on the coat tails' of their male counterparts.
The vast majority of tennis tournaments don't have equal pay among the sexes, but the major tournaments and the grand slams do - both the winners of the men's and the ladies at Wimbledon this year will get £2 million.
The issue came up though with Serena Williams after her thrashing of no. 21 ranked Elena Vesnina in the semi-finals 6-2 6-0. Williams was asked in her post-match press conference if she thought female players still deserved equal pay because of how short her semi-final was compared to the length of the men's quarter-finals with Andy Murray and Roger Federer's matches lasting a combined seven hours and 11 minutes over the ten sets.
Whether that questions should have been asked in the first place is questionable, but the BBC ran with it - posting this tweet.
After a fierce backlash, it was deleted.
Should the length of the match matter? Should Serena Williams not be praised for the work she puts in to be able to sweep past opponents with minimal fuss?
Male players are praised when they win in a short period of time, as this tweet from the same BBC account showed with Roger Federer's semi-final victory over James Duckworth 6-0 6-1 back in January.
It only takes Roger Federer 39 minutes... Read more: http://t.co/rYINLhpxt2 pic.twitter.com/xWTN0t0yQr
— BBC Sport (@BBCSport) January 9, 2015
Admittedly that game was a two setter, not the three sets you'd see male players play in Wimbledon, but the point still stands - why is Federer praised when Williams is questioned about equal pay?
Williams will face Angelique Kerber for the Wimbledon title on Saturday.